Here's how you can reach your prospects earlier -- and predict their next move.
May 21, 2021 | 9 minute read
How do you motivate the modern sales rep? From big-ticket prizes to demo days, here are 4 ideas that really work.
May 17, 2021 | 7 minute read
The story of how one salesperson won--and almost lost--an eight-figure contract.
May 7, 2021 | 8 minute read
In 2020, sales reps stopped using events for prospecting, opting for methods like (gasp!) actually calling people on the phone. But will these methods last?
May 6, 2021 | 3 minute read
Complex B2B solutions involve anywhere from six to 10 decision-makers. Sales multi-threading takes this reality into account and helps teams win more deals.
May 3, 2021 | 6 minute read
In a ZoomInfo survey, 76% of those who hosted virtual events during Covid-19 reported that they were at least somewhat effective. Learn more.
April 30, 2021 | 5 minute read
A sales scorecard is a personalized report for specific reps that tracks their development and goals. Get an inside scoop on how ZoomInfo builds ours.
April 29, 2021 | 8 minute read
While customer acquisition is often a sprint, customer retention is a marathon with no clear finish line. If you’re lucky, it’s a long and satisfying journe...
April 29, 2021 | 6 minute read
ZoomInfo’s recent webinar, Automation: The Secret to Next-Level Go-To-Market Strategy, highlighted why automation powered by data is a proven tactic to accele...
April 23, 2021 | 5 minute read
You can’t just hope for healthcare leads to appear in your pipeline by using a traditional (read: outdated) spray and pray lead generation strategy. ICPs help...
April 21, 2021 | 5 minute read
We sought out some of the world’s top privacy experts and told them: Pick our policies apart and tell us what we can do better.
April 20, 2021 | 3 minute read
How are you qualifying prospects? Using BANT by any chance? It’s time to put BANT on the backburner to qualify prospective customers more efficiently.
April 8, 2021 | 5 minute read
Automation is at the core of business innovation. Arm your sales & marketing teams with advanced workflow tools that turn buying signals into action.
April 6, 2021 | 4 minute read
The SaaS market is booming but is a SaaS sales model right for your company? We'll explore various models and talk through the pros and cons of each.
March 10, 2021 | 5 minute read
Automating lead qualification can drastically reduce response times, dramatically improve drop-off rates, and make sales and marketing teams more efficient.
March 8, 2021 | 6 minute read
Find and connect with your ideal customer. Empower each phase of go-to-market with technology, integrations, and automation. Hit your lead gen, sales, and revenue goals.
B2B marketing, growth, sales and more.