8 Important Recruiting Metrics for the Modern Staffer

recruiting metricsThe modern recruiting landscape is increasingly competitive. Thanks to technological advances and the widespread use of social networking,  job applicants have a wide variety of channels and platforms at their disposal.  This means recruiters must spread their efforts across each of these channels in order to execute a successful candidate sourcing strategy.

The responsibilities of a successful recruiter have changed. It’s no longer good enough to post job listings and hope for the best. In today’s day and age, all aspects of business are data-driven—including recruitment. Modern recruiters must measure and analyze every part of their strategy. To do that, they must have access to key recruiting metrics. Continue reading “8 Important Recruiting Metrics for the Modern Staffer”

6 Tips For Better Career Page Content

career page contentIn today’s digital world, recruiters use a variety of platforms for candidate sourcing. But, there’s one place that nearly all applicants will end up: The career page on your company website. In fact, recent studies show that 77% of job seekers visit company websites to look for jobs, and career sites are the top source of hires at 27.35% (source).

But, with the rise of social media and other recruiting platforms, many companies neglect their career page. If you haven’t looked at your career page recently, today’s blog post is for you! Continue reading “6 Tips For Better Career Page Content”

The Beginner’s Guide to Recruiter Analytics

recruiter analytics

Recruiters and candidates have more ways to connect than ever before, all thanks to the growth of online recruiting platforms and social media. But, these technological advancements also mean that candidate sourcing has grown more competitive.

Candidates are spread out across many platforms making them difficult to pinpoint. And many recruiters on LinkedIn, for example, have found the leading platforms to be oversaturated.

In this new recruiting landscape, you must be strategic in your efforts to find candidates. It’s not enough to post job listings on the usual platforms and hope for success. You must inform your online strategy with highly-specific data– and that’s where web analytics come in. Continue reading “The Beginner’s Guide to Recruiter Analytics”

Can Former Employees Help You Find Job Candidates?

job candidatesCandidate sourcing is difficult – and according to recruiters, it’s only become more of a challenge in recent years. In fact, 65% of recruiters claim talent shortage is the biggest difficulty they face in the hiring process (source).

With social media platforms and job boards taking over the recruitment industry, there are more ways than ever to reach job candidates. But there’s one valuable resource you may be ignoring: former employees. Continue reading “Can Former Employees Help You Find Job Candidates?”

February 2019 B2B Blog Post Round-Up

blog post round-upWelcome back to our B2B Blog Post Round-Up series. We took two months off to plan for the upcoming year. But, we’re back and better than ever with our February 2019 installment. For those of you who aren’t familiar with this series, let us explain. We use this monthly post to highlight the great work the ZoomInfo team has contributed to outside publications.

The February edition features content about recruiting nightmares, inadequate buyer personas, key considerations for technology buying, and so much more. Let’s get into it!

Continue reading “February 2019 B2B Blog Post Round-Up”

10 Illuminating Questions To Ask During Phone Interviews

phone interviewsIf you’ve worked in recruiting for any length of time, you’ll know that just because a job candidate looks like a good fit on paper,  doesn’t mean they’ll wow you in person. For this reason, a quick phone interview is the best way to familiarize yourself with a candidate’s qualifications and personality without wasting your time or their time.

But, in order to get the most out of a brief phone screening, you must ask the right questions. Today’s blog post will help you do just that! Keep reading to find out what questions you must ask during phone interviews to better identify high-quality job candidates.

Continue reading “10 Illuminating Questions To Ask During Phone Interviews”

#ChatZoomInfo: 2019 ZoomInfo Twitter Chat Schedule

#ChatZoomInfoIn 2019, ZoomInfo is taking to Twitter to host a series of 12 Q&A-type discussions. Discussions will dive into topics related to sales, marketing, recruiting, business growth, and of course, data.  The ultimate goal of #ChatZoomInfo is to engage with the diverse group of professionals, customers, and partners who follow ZoomInfo on Twitter.

Whether you’re looking for a daily dose of inspiration or simply want to network with the best in the business, #ChatZoomInfo is for you. Keep reading for important details!

Continue reading “#ChatZoomInfo: 2019 ZoomInfo Twitter Chat Schedule”

10 Most Popular Recruiting Articles in 2018

popular recruiting articlesIt’s common knowledge: We learn from our mistakes. And while this age-old phrase certainly rings true, we would like to point out that we also learn from our successes. So, before we blink and find ourselves halfway through 2019, we’re taking a look back at our content successes in 2018.

Earlier this week, we published a list of our top-performing articles for sales professionals. And, today, we’re doing the same for our HR and recruiting audiences. So whether you’re new to the ZoomInfo blog or simply ready to revisit our most-visited content, this blog post is for you. Let’s get started!

Continue reading “10 Most Popular Recruiting Articles in 2018”

5 Must-Know Best Practices for Employee Development

employee developmentWhen it comes to maintaining a company’s success, it’s not only essential to hire great employees—but it’s also essential to help your current employees grow and develop over time. And, in today’s hyper-competitive business landscape, the need for an ongoing commitment to employee development is even more pressing.

But, maintaining high performance isn’t the only reason to invest in employee development—it will also keep employees satisfied and fulfilled with their careers. In fact, 86% of employees consider opportunities for professional and career development important to overall job satisfaction (source). It should come as no surprise that a lack of growth opportunities is one of the leading causes of employee turnover (source). Continue reading “5 Must-Know Best Practices for Employee Development”

A Guide to Recruiting Financial Advisors

recruiting financial advisorsDid you know that the average financial advisor in the United States is older than 50 years old? Or that only 5 percent of advisors are younger than 30 (source)?

In fact, research group Cerulli Associates has found that the number of financial advisors in the U.S. has fallen every year since 2010 (source). Advising firms have been plagued by a decreasing workforce, which will only get worse, as Cerulli claims that approximately 100,000 more advisors will retire over the next decade. Continue reading “A Guide to Recruiting Financial Advisors”