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ZoomInfo Blog

B2B blog content for sales, marketing, and recruiting professionals. Tips for go-to-market strategy, digital marketing, sale prospecting, and more.

B2B Sales

7 Sales Prospecting Tips to Ignite Even the Coldest Pipes

Commit to these sales prospecting techniques, tips & secrets and get your salespeople crushing their prospecting and filling your pipelines

January 23, 2021 | 8 minute read

Top Reads

- B2B Growth
ZoomInfo and Salesforce: Meet Your Go-To-Market Success Machine

January 6, 2021 | 6 minute read
- B2B Marketing
Lead Generation Marketing 101: How to Find Leads Your Sales Team Wants to Close

January 8, 2021 | 5 minute read
- B2B Growth
Transforming the CRM From a System of Record to a System of Insight

January 12, 2021 | 3 minute read
- B2B Growth
7 Simple Steps to Improve Your CRM’s Data Quality [Infographic]

January 12, 2021 | 1 minute read

B2B Marketing

B2B Marketing

A Guide To Identifying Your Target Market

Want to identify your target market and build a pipeline of ready-to-close leads? Read more to uncover how to identify & define your audience.

January 22, 2021 | 6 minute read

B2B Growth

B2B Sales

6 Steps in Developing a Data-Driven CRM Strategy

January 18, 2021 | 7 minute read

B2B Recruiting

Find and connect with your ideal customer. Empower each phase of go-to-market with technology, integrations, and automation. Hit your lead gen, sales, and revenue goals.

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B2B marketing, growth, sales and more.