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    ZoomInfo Blog

    B2B blog content for sales, marketing, and recruiting professionals. Tips for go-to-market strategy, digital marketing, sale prospecting, and more.

    Qualifying Prospects: Can We Just Kill BANT?

    How are you qualifying prospects? Using BANT by any chance? It’s time to put BANT on the backburner to qualify prospective customers more efficiently.

    April 8, 2021   |   5 minute read

    Top Reads

    B2B Marketing

    Why All Digital Marketers Should Learn to Code

    Digital marketers should learn to code! Digital marketing thrives on advancements in communication technology, so an understanding of coding is valuable.

    March 25, 2021   |   5 minute read

    B2B Growth

    B2B Sales

    Choosing The Right SaaS Sales Model For Your Company

    March 10, 2021   |   5 minute read

    B2B Recruiting

    Find and connect with your ideal customer. Empower each phase of go-to-market with technology, integrations, and automation. Hit your lead gen, sales, and revenue goals.

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    B2B marketing, growth, sales and more.