In a recent blog post we shared the top 25 Must-Tweet Moments from the 2017 Growth Acceleration Summit. And, while we covered some great territory, we have even more great takeaways to share with you.
Keep reading for 16 more insights straight from the speakers of the 2017 Growth Acceleration Summit.
Continue reading “16 Key Takeaways from the 2017 Growth Acceleration Summit”
As a recruiter, it may seem unnatural to think of yourself as a sales rep; after all, you work with people, not products. But, like consumers, candidates aren’t always immediately interested in what you have to offer.
Continue reading “7 Sales Skills All B2B Recruiters Need”
Sales and marketing alignment—it’s a topic we’ve covered countless times. And, as hard as we try to move on to different subject matter, alignment continues to be an area that many businesses struggle with. In fact, according to a recent study, 90% of marketers say that lack of sales and marketing alignment keeps them from reaching their marketing objectives (source). Continue reading “5 Different Sales and Marketing Alignment Tips”
Robo-advisors are to financial planning as Uber was to taxi services: disruptive. According to a report by MyPrivateBanking, assets being managed by all registered investment advisors now total around $5 trillion, with robo-advisors managing roughly $14 billion of those assets. If not already a cause for concern, this amount is set to increase over the next few years. Continue reading “6 Ways Financial Advisors Can Compete with Robo-Advisors”
In 2011 we answered five questions about the B2B recruiting landscape. Today, we revisit the same questions to determine how the industry has evolved. Let’s take a look. Continue reading “B2B Recruiting: A Q&A”
Sales professionals have always been focused on closing the deal, and who wouldn’t be with a quota to hit? But since social media and review sites are among the first places prospects visit when looking for a solution to their problem, sales professionals need to shift some of their focus to customer success. This has become a critical part of the sales process now that buyers have the ability to publicly criticize poor service or product quality. Continue reading “3 Ways to Set Prospect Expectations During the Sales Process”
In order to be a successful executive recruiter, you have to be aggressive. In other words, you have to be a shark. ZoomInfo recently partnered with top executive recruiter David Perry to learn what it takes to recruit like a shark. David has achieved an unbelievable 99.97% success rate and negotiated in excess of $300M in salaries, so needless to say, he knows what he’s talking about.
Continue reading “Executive Recruiting Tips on How to Recruit Like a Shark [INFOGRAPHIC]”
In the last several years, social media has proven to be an effective channel in the B2B marketing mix. In fact, nearly 93% of B2B marketers cite social media as a preferred marketing tactic i (source). It’s not hard to see why. Consider these statistics:
Continue reading “Increase Your B2Bs Social Media Engagement”
Nothing is more disheartening than spending the time preparing for a meeting with a prospective client, only to have them walk away without closing. Not only is that prospect gone, but so is the time you could have spent courting someone else.
Continue reading “5 Ways Financial Advisors Can Convert Prospects into Clients”
If social recruiting has been buzzing in the recruiting world for such a long time, then why are so many organizations still getting it wrong? As with any new hot trend, as soon as it comes on the scene companies jump at being part of it without doing due diligence and spending the time to create a sound strategy. A lot of people don’t even understand what social recruiting really is, mistaking it for simply posting job listings on your corporate Twitter account.
Continue reading “6 of the Worst Social Recruiting Mistakes Businesses Make”