Ignore social media at your peril: ten reasons why

Still on the fence about the value of social media when it comes to lead generation and b2b  sales? Or is your attitude more in the vein of: Why the hell should I even care? Here’s a brief video with ten reasons on why b2b sales and marketing reps   should care. The video puts the power of social media in perspective and makes a strong case that in sales, “conversation” may soon eclipse “campaigns” as a way to drive business and increase the visibility of your products and services.

[youtube=http://www.youtube.com/watch?v=QLd9q88ohUs&w=500&h=306]

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About The ZoomInfo Team

ZoomInfo offers the most accurate and actionable B2B contact and company intelligence to help organizations accelerate growth and profitability. Their Growth Acceleration Platform enables sales and marketing teams to execute more effective marketing campaigns and improve sales prospecting efforts with access to on demand direct dial phone numbers, email addresses, and background information.

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