It Happened One Night premiered on February 22, 1934. Almost everyone involved in the project agreed it would be a major flop. Some of the actors even believed it was the worst film of their careers and the only person who thought it would succeed was its director, Frank Capra.
The movie went on to win the first ever Oscars Grand Slam, taking home awards for Best Picture, Best Director, Best Actor, Best Actress, and Best Screenplay. It’s also included in almost every list of top films, and is accepted as the first screwball comedy, launching thousands of others after it. Continue reading “It Happened One Night & the Lessons of Unexpected Success”
I recently had the opportunity to sit down with ZoomInfo’s Founder, CEO, and Chief Scientist, Yonatan Stern. In our conversation, I asked him to explain a little bit more about his guiding principles, as well as his current challenges and vision for the company. Continue reading “B2B Growth Acceleration: A Q&A with ZoomInfo’s Yonatan Stern”
Today marks Galileo’s 452nd birthday. If he were still alive, I think he would be surprised by how many scientific advances we’ve made in the past few hundred years, many of which would not have been possible without his work.
Galileo is often regarded as the father of modern astronomy and physics. That’s impressive in and of itself. But I would argue that Galileo’s legacy extends beyond this into other areas, including entrepreneurship and management.
I’ll explain more in the post below. Continue reading “What Galileo Can Teach Us About Entrepreneurship & Management”
Thomas Edison was born 169 years ago on February 11, 1847. A great inventor and businessman, he developed the electric light bulb, as well as the motion picture camera and the phonograph. And although these are his most well-known inventions, he actually held 1,093 U.S. patents in his lifetime.
Now, you may be asking: why should I care? It’s 2016, after all – this seems like ancient history.
I get that. But in this post, I’ll explain a little bit more about Edison’s life, and the lessons that modern entrepreneurs and innovators can take away from it. Continue reading “The Legacy of Thomas Edison: Why You Need to Invent & Commercialize”
On February 9, 1775, the British Parliament declared that Massachusetts was in a state of rebellion. That was exactly 241 years ago, and yet, this revolutionary spirit has not disappeared. In fact, I would argue that it can be found throughout the Bay State’s history – and even today – in everything from politics to sports to technology. Continue reading “From 1775 to 2016: Why Massachusetts Is Still a Revolutionary State”
As a sales professional, you know how difficult it can be to reach decision makers. Maybe they’re too busy for a phone conversation or you’re just not targeting the right people. Whatever it may be, if you’re looking to shorten the sales cycle, you need to understand who your best buyers are in order to fuel your pipeline with new contacts. Continue reading “Shorten the Sales Cycle: 6 Tips for Reaching Logistics Decision Makers”
The shipping industry is fraught with new challenges every day: labor shortages, technology gaps, and more. Though, it’s not all bad news. The logistics industry as a whole has reported growth across the world. But to ensure even more growth in the New Year, managers need to stay on top of these developing challenges. Continue reading “Logistics Trends 2016 [Infographic]”
Evolving Product Life Cycles
Product Life Cycle is a chart that denotes the different stages in a product’s life: in the Introduction phase the product is developed and launched, customers are acquired in the Growth phase, the product has its peak in the Maturity stage, and it’s phased out of the market in the Decline stage. Most of the revenue is made during the Maturity stage and, so as a marketer, one of the main objectives historically, has been to extend the Maturity phase as long as possible. Continue reading “Decreasing Product Monetization Window with Increasing Revenue Potential”
How Data-Driven Marketing Drives Growth
You’ve probably heard the hype about data-driven marketing lately. And if you haven’t, you will in the near future. Organizations that practice data-driven marketing report 3x increase in revenue than those who don’t. They’re also 5x more likely to retain customers. Continue reading “How Data-Driven Marketing Drives Growth [infographic]”
Every B2B sales professional looking to advance their career and move the needle should be reading blogs to help sharpen their skillset. This is a great way to stay on top of evolving trends, technologies, methodologies, and tactics. Continue reading “17 Must Follow Blogs for B2B Sales Professionals”