B2B Blog Post Round-Up: Choosing Influencers & More

april b2b blog post round upWelcome to our eighth installment in our series of B2B Blog Post Round-Ups. As part of an effort to promote content we contribute to outside publications, each month we compile a list of our five favorite articles that we’ve written for other thought leaders and industry experts.

Today’s edition features content about lead generation, data-driven recruitment, marketing influencer selection and more.  Check it out! Continue reading “B2B Blog Post Round-Up: Choosing Influencers & More”

B2B Blog Post Round-Up: Content, Prospect Expectations & More

b2b blog post round upWelcome to our seventh installment in our series of B2B blog post round-ups. If you’re not familiar with the ZoomInfo blog, these monthly round-ups feature blog posts, articles, and guides the ZoomInfo team has contributed to outside publications.

This month’s round-up features topics like content marketing, managing prospect expectations, lead generation, and more.

Let’s get into it! Continue reading “B2B Blog Post Round-Up: Content, Prospect Expectations & More”

B2B Blog Post Round-Up: Marketing Tech, Direct Dials, & More

b2b blog postIt’s that time again. If you’re a regular reader of our B2B blog, you already know the drill. But, for the newcomers, welcome! Each month we publish a list of our five favorite articles that we’ve contributed for outside publications. This month we focus on the marketing technology stack, the power of direct dials, productivity myths, SEO, and more!

Let’s get into it.

Continue reading “B2B Blog Post Round-Up: Marketing Tech, Direct Dials, & More”

B2B Blog Post Round-Up: Social Listening, Productivity, & More

b2b blog post round upWelcome to another B2B blog post round-up —the fifth post of the series. For those of you who aren’t regular readers of the ZoomInfo B2B sales and marketing blog, this is a monthly blog post we put together to highlight the work our writers have done for outside publications.

Without further ado, here are our favorite B2B blog posts and articles from December! Continue reading “B2B Blog Post Round-Up: Social Listening, Productivity, & More”

B2B Blog Post Round-Up: Lead Generation, List Churn, & More

b2b blog post round up

Welcome back readers! We’ve written another B2B blog post round-up for you. If you’re not familiar with the ZoomInfo blog, this is a regular series we publish. These round-ups highlight all the great work our writers have done for outside publications.

Check out our favorite blog posts and articles from November! Continue reading “B2B Blog Post Round-Up: Lead Generation, List Churn, & More”

B2B Blog Post Round-Up: Personalization, Live-Streaming, & Global Marketing

b2b blog post round upIf you’re a loyal reader of our blog, you already know the drill. But if you’re not, welcome!

Our content team has been hard at work collaborating with other B2B publications to create articles, guides, and blog posts. We thought we’d share some of our favorites from the month of October. Continue reading “B2B Blog Post Round-Up: Personalization, Live-Streaming, & Global Marketing”

B2B Blog Post Round-Up: Buyer Personas, User-Generated Content, & More!

b2b blog post round upIf you’re a fan of the content we publish, there’s good news! We have more. Over the last few months our writers have been collaborating with other B2B organizations to create articles, guides, and blog posts.

In our first blog post round-up we covered data-driven public relations, customer-centric business strategies, content marketing, social media, and much more. Continue reading “B2B Blog Post Round-Up: Buyer Personas, User-Generated Content, & More!”

3 Ultra-Effective Types of B2B Blog Posts

types of blog postsWhen executed effectively, B2B blogging can help your organization achieve some of your most critical business objectives—from driving organic traffic to your website, to engaging prospective buyers, to generating leads.

In a few of our recent posts, we focused heavily on helping you craft the ‘what’ of your B2B blogs. But, as experienced marketers know, it’s not always about what you’re saying, but rather how you say it. Whether you realize it or not, blog format can make or break the success of your B2B blogging initiatives. Continue reading “3 Ultra-Effective Types of B2B Blog Posts”